Cold Calling Tips to Get Your Prospects to Say Yes to a Sales Appointment

The 2 free sales appointment tips, on gaining the buyer's agreement, have been used and proven by the working sales teams I manage and train.

They work for them, and they will work for you.

You will convert more cold calls to sales appointments.

Get in front of more potential buyers.

And, close your appointment setting calls with confidence.

...This sales training works great for all types of appointment setting calls. Incoming leads, warm prospects, follow up calls, and existing customers.We use cold calls for the examples because they can be the most difficult to make..

You’ve introduced yourself, motivated the buyer to answer your questions, and qualified them as someone that could buy from you.

If you want to see the earlier stages of a sales appointment call open:

Sales Introduction cold call script
How to write and deliver a sales appointment introduction that will give your prospects a reason to listen to your call.

Appointment cold calling script to motivate prospects
Motivate your prospects to move with you to the next stage of the appointment setting call - Sales questions.

Effective cold calling sales questions
How to ask the sales questins that will qualify your prospect as a potential buyer.

Now it’s time to secure the sales appointment that will give you the opportunity to make a sale. So take a look at these two cold calling tips on how to gain agreement to a sales appointment.

1. Show the prospect the benefits of meeting with you

If you have read the pages on the earlier stages of the sales appointment process, you will have seen how we use possible benefits for the prospect.

In the introduction stage we use benefits as the reason for the call.

Before the questioning stage we give the possible benefits as motivators to get the prospect to give us some information.

These are effective cold calling tips that can be used throughout the call.

Now, in the agreement gaining stage we can again use benefits.

The same benefits as the earlier stage if you like, to gain the sales appointment.

Cold calling appointment script - The Messsage

The message to the prospect that you should write into your cold calling script is:

So we can discuss further how you could benefit can we arrange to meet.

The above is in sales speak. It’s the type of line that you read in sales manuals. Very few people actually talk like that. You must write your cold call scripts in your words and phrases. That way you will sound natural and sincere.

One of the best cold calling tips I can give you for gaining agreement to sales appointments is to start with a message that you want to communicate. Practice it verbally, and then write it in your own words.

You are saying to the customer, from the information you have given me I can see that you may be able to benefit from what I can offer you. The logical next step is for us to meet.

2. Don’t ask for an appointment - Ask when they are going to be free

One way to use the above cold calling tip is to follow it with an agreement gaining question.

One that presumes the buyer will want to meet with you because of the benefits you have discussed.

We are presuming they will want the benefits. So we are not asking if they will meet with us.

We are asking, when are they free to meet with us.

To combine these cold calling tips you can first explain, that the questions you have asked have shown you that your product could benefit the buyer.

Then simply ask the buyer when they are available for a meeting so you can show them how they can gain those benefits.

Example of an agreement gaining question:

Here's an example of how you could word an agreement gaining question. Remember, always use your own words and make it sound natural.

From what you have told me I can see that this product will have many benefits for you. Are you available to meet with me and discuss it further on Monday morning?

If the buyer says no, what have they said no to?

They haven't said no to meeting with you because you didn’t ask that question. You asked if they were available on Monday morning, so they are saying they are not available then. Your answer would be:

What day is best for you?

The pages in this section of the site will give you free information on the stages of a sales appointment call.

To really get this 4 stage process working for you I offer you the same training course I give to my working sales teams.

The Sales Appointment course in a workbook that can fill your diary with money making sales opportunities.

• Quickly learn how to build an effective appointment making call
• Simple step by step exercises create an appointment call in your own words, and specific to your product and customers
• Works for cold calls, incoming enquiries, existing customers, and follow up calls

The course has been successful for many sales professionals, inexperienced new starters, and self employed and small business owners.

A complete training program you can download today for just £24.50 That's around $36

To see more information before investing in this course open Making Sales Appointments and cold calling techniques.

Now move on to the next stage

The next stage in the appointment setting stages of a call is usually to handle any objections the prospect raises.

The more effective you are at each of the stages of a call the less objections you will get. But we all get objections at some time and here's how to handle them. Open Handling Appointment Objections...

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